Jeremy Victor Announces First Book: The MORE Effect

As we begin celebrating the 250th anniversary of the founding of our country, it’s time to reclaim our values, return to civility, and declare independence from the feeds.

The algorithms that govern our daily interactions have created echo chambers that divide rather than unite us. We’ve become addicted to outrage, quick to judge, and slow to listen. But what if there was a different way?

What if instead of asking “How can I win this argument?” we started asking “How can I make this moment more?” Or instead of asking “Who is right?” we started asking “What is right?”

The MORE Effect isn’t a philosophy.

It is a human-centric framework for embracing what is uniquely human in the Age of AI.

Through 26 traits the MORE Leadership Framework is organized around four pillars:

M | Mindfulness -> O | Opportunity -> R | Relationships -> E | Execution

Jeremy suggests through self-examination and a return to our founding ideals, we can rebuild the human connections that technology has eroded. When we choose curiosity over judgment, generosity over selfishness, and dialogue over debate, we don’t just change our own lives. We change the lives of everyone around us.

This book is your field guide for that transformation. It’s meant to be marked up, coffee-stained, and carried with you as you practice these principles in real time. Because the revolution our country needs isn’t political—it’s personal. Eyes up. Phone Down.

And it starts with each of us choosing to make every moment more.

It’s available on AMAZON (which is rather humbling.)

The MORE Effect by Jeremy Victor Book Structure

Part One: Origin Story & Foundations

  • Focus: Why trust, creativity and modern work ethics are the new currencies of scale.
  • Outcome: Mindset reset for the AI era.

Part Two: The 26 Traits of the MORE Framework

  • Focus: Compact, quick-hit chapters that turn each trait into a tangible leadership habit.
  • Outcome: Personal and team development toolkit.

Part Three: The Human Code

  • Focus: Four integrated codes that stitch the traits into daily habit loops.
  • Outcome: A living “operating system” for work and life.

The Principles of MORE

  1. Time Is All You Have
  2. Protect What’s Human
  3. Give the Moment More
  4. Honor Difference and Dialogue
  5. Don’t Let the Device Control You

I didn’t start out writing this book as a way return us to civility as we sit at the intersection of division and boundless technological advancement. We’re angry at Elon Musk, yet he’s created the most environmentally safe vehicle in the universe. And is actively propelling us into our next frontier. Our founding history demands MORE from us. We must declare our own founding principles. My suggestion is in the book. A modernized society, together, achieves much MORE, far faster.

We must be together forever. Without the A, it is only US.

-Be well, be mindful, be kind. -Jeremy


Get your copy of The MORE Effect by Jeremy Victor on AMAZON.




About Jeremy
Jeremy Victor is a humble, hard working and the author of The MORE Effect. It is the culmination of his life’s work. With one decade as a kid, and three decades in Corporate America, capable of writing, designing, building, and caring, he’s driven to help others become more. No matter the role, no matter the moment, service to others, achieving desired outcomes, and being a good person matter most to him.

He’s the voice behind the Business at the Speed of AI podcast and newsletter, where he explores the intersection of leadership, modernization, and the AI-first always-on economy. His work is guided by a simple belief: that operational excellence and human connection aren’t trade-offs—they’re the future.

His mission: help people—and the systems they work in—Become More.

Join Jeremy online: Website – www.jeremyvictor.com | Newsletter: Business @ the Speed of AI Facebook | Instagram | TikTok OneMORE Minute |


Posted by Jeremy Victor

Jeremy Victor is a futurist, author, and Chief Customer Officer known for redefining how organizations build emotional connection in an AI-driven world. He’s the creator of The MORE Effect and the Business at the Speed of AI podcast, helping leaders, creators, and teams become more human as the future arrives.