Give the Gift of MORE | Day 1
As we close out 2025 and step into a new year shaped increasingly by artificial intelligence, I find myself returning to one central truth:
The future of leadership is human.
Not algorithmic. Not automated. Human.
Traits like courage, empathy, intuition, sincerity, resilience, and connection will always define our ability to lead. They cannot be replicated by machines.
That belief is the heart of my new book, The MORE Effect: Thriving in the Age of AI — and the inspiration behind the new campaign I’m announcing today:
Give the Gift of MORE — A 25-Day December Series
Today is Day 1 of a month-long journey: 25 videos, 25 reflections, 25 invitations to rediscover what makes us uniquely human. This is not just a book promotion. It’s a reminder that as the world becomes more artificially intelligent, there are traits that will always remain uniquely human.
The Story Behind the Campaign
My journey toward this work begins with a scar.
At eight weeks old, I underwent surgery at the Children’s Hospital of Philadelphia. The nickname “Chop” followed me into childhood. Later, during one of the lowest points of my early twenties, my mother handed me a book with a handwritten message inside:
“Courage. Hope. Optimism. Pursuit of all three.”
That inscription — and that moment — reframed how I saw myself and my future. It became my compass. It became the prologue of the book. It became the seed for what would eventually become The MORE Effect.
The Peak of the Tree
The book opens with a poem I wrote titled, The Peak of the Tree. I read it in today’s video. Here’s a excerpt:
That reach is only possible through decades of storms, winds, and sun. It is strength born from roots, tested by struggle, stretched by light.
So too with humanity.
This idea is the foundation of the MORE Effect — a framework for returning to the traits that make us uniquely human in an AI-driven world.
The Framework To Share When You See Potential In Someone Who Has Not Quite Found It In Themselves
The MORE Effect is built around:
Four Codes
Presence | Possibility | Connection | Contribution
Five Principles
- Time is all you have
- Protect what’s human
- Give the moment more
- Honor difference and dialogue
- Don’t let the device control you
26 Human Traits
From sincerity to creativity, resilience to empathy, social awareness to intuition, these traits — explored through personal stories and leadership lessons — make up the MORE Leadership Framework. Each chapter of section two includes reflective prompts to help readers identify their personal Frequency of MORE — the unique blend of traits that define how they show up in an AI-first world.
This is more than a methodology. It’s a code of living, A Human Code for a AI future.
Why a December Campaign?
Because this is the season when we reflect. When we evaluate who we are and who we’re becoming. When we look at the people we love and ask:
How can I help them become more?
That’s the gift. Not a gadget. Not a trend. But a framework for:
• Becoming more present • Becoming more intentional • Becoming more resilient • Becoming more human • Becoming more of who they are meant to be
Give the Gift of MORE is built on a principle Zig Ziglar shared, one my mentors Rick and Terry Peterson taught me to live by:
“You can get everything you want in life if you will just help enough other people get what they want.”
Imagine if we all lived that way. Imagine if that became the norm. Imagine if we led with generosity, not ego. This campaign is a call back to that ideal.
My Invitation to You
Over the next 25 days, I’ll be releasing a daily video and written reflection exploring the MORE Effect — one chapter, one story, one trait, one principle at a time.
My hope is simple:
If you know someone who has more potential than they currently see…
Give them the Gift of MORE.
If you know someone who needs encouragement, clarity, or direction…
Give them the Gift of MORE.
If you want to help someone reconnect to their humanity in the age of AI…
Give them the Gift of MORE.
Giving someone The MORE Effect is so much more than giving them a book.
You are giving the Gift of Becoming MORE.
You can find the book at:
And each day’s video will be posted on:
• LinkedIn • YouTube • JeremyVictor.com
Day 1 Begins Now
This campaign is my way of giving back: leadership lessons, 30 years of executive experience, and a lifetime of personal stories distilled into something actionable, digestible, and deeply human.
We get one life.
How we spend our time is all we have.
Let’s spend December,
Becoming More.
Together.
Discover The MORE Effect
A field guide for leading and living with courage, hope, and optimism in the AI-first, always-on world.
About Jeremy
Jeremy Victor is humble, hard working and the author of The MORE Effect. It is the culmination of his life’s work. With one decade as a kid, and three decades in Corporate America, capable of writing, designing, building, and caring, he’s driven to help others become more. No matter the role, no matter the moment, service to others, achieving desired outcomes, and being a good person matter most to him.
He’s the voice behind the Business at the Speed of AI podcast and newsletter, where he explores the intersection of leadership, modernization, and the AI-first always-on economy. His work is guided by a simple belief: that operational excellence and human connection aren’t trade-offs—they’re the future.
His mission: help people—and the systems they work in—Become More.
Join Jeremy online: Website – www.jeremyvictor.com | Newsletter: Business @ the Speed of AI Facebook | Instagram | TikTok OneMORE Minute |
